This is true because you will read the analysis of the book «The Virgin Way: How to Listen, Learn, Laugh, and Lead» by Richard Branson in just 5 minutes! And I spent a lot more time on it. But it's never too late to read this book for yourself. I have prepared 7 useful conclusions that, in the words of Richard, will show you that entrepreneurship can bring joy, happiness, and pleasure.
Enjoy reading!
1. The second chance rule
This is the story of how Richard Branson almost went to jail for manipulating taxes. Yes, he tried to cheat the system so as not to pay taxes, but one day the police came to his house and issued a bill with six zeros.
Even if you stumble, it does not make you a terrible person. It's never too late to make amends, and Richard's case is an example.
Know that if you act dishonestly right now, sooner or later retribution will come. Think about it.
2. An old, beat-up notebook can become a powerful tool in business
You see, Richard wrote down absolutely all his ideas in a notebook. If you buy yourself a brand new notebook as soon as possible and start frantically leaving notes and new ideas in it while going through packs of pens, after a while it will become your reliable assistant. You can take notes on your phone, but try to write everything down; don't keep it in your head. On paper or in text, ideas last much longer.
3. Watch the body language of the person who is speaking
Richard always watches facial expressions, the pronunciation of words, and verbal mistakes during a conversation. This is because many people often try to show themselves as someone they are not, especially at the first meeting. Such observations also help to detect lies. I listened to this rule, and I no doubt recommend it to you. Be the leader!
4. When you try, you may not succeed, but the story can create a buzz among journalists, which means they will write about you for free
Richard, like everyone else, had failures. One of them was a new airline with outstanding service, French chefs, gourmet cuisine, and beautifully dressed flight attendants. But everything went awry: sauces on the plane broke down under high pressure, dishes spoiled, and the gorgeous clothes clung to everything. As a result, the French had to be let go.
Yes, Richard Branson lost a lot of money, but he did not give up and presented everything that happened as a useful case. Journalists wrote about this, providing the airline with good free advertisement, and bringing in a lot of customers. Therefore, try not to give up in a difficult situation; not everything is lost.
There's always something good in even the most disappointing scenarios.
5. A different perspective of the word "luck"
Here's a very interesting story from the book: